A Guide to Email Append Best Practices

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Email appending is one of the fastest and most accurate ways to add emails to your customer lists. Although it has been around almost as long as email marketing itself, many brands are not using it often enough or even at all. Continue reading “A Guide to Email Append Best Practices”

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Email Append: What is It and How you Can Benefit from It

Email-Appending

Email append is widely practiced in marketing as a way to enhance the value of subscriber lists. The approach involves typically appending email addresses, but can be expanded to include other such valuable attributes as direct dial phone numbers, to your organization’s customer database. This is achieved through gathering company name and physical address data and matching it to a third-party database to extract these additional attributes. Continue reading “Email Append: What is It and How you Can Benefit from It”

Use Of Email Appending Services To Add Email Addresses To Your Customer Lists

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Many company owners and entrepreneurs still don’t know that there is a way to locate upwards of 25-30% of the email addresses for customer records that for some reason are missing emails. I am sure we can all agree that staying in touch with your customers by using email is the easiest and simplest way to communicate with them. But, if you don’t have an email address, what do you do then? Mail a letter or a postcard just to that Continue reading “Use Of Email Appending Services To Add Email Addresses To Your Customer Lists”