Email Append: What is It and How you Can Benefit from It

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Email append is widely practiced in marketing as a way to enhance the value of subscriber lists. The approach involves typically appending email addresses, but can be expanded to include other such valuable attributes as direct dial phone numbers, to your organization’s customer database. This is achieved through gathering company name and physical address data and matching it to a third-party database to extract these additional attributes. Continue reading “Email Append: What is It and How you Can Benefit from It”

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3 Best Practices for Creating Engaging Marketing Emails

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What is the most common trait you associate with goldfish, aside from the funeral rite of flushing them down the toilet? Likely, it’s their remarkably short attention span.

But did you know that a human’s average attention span is actually less than that of a goldfish? Yikes. Continue reading “3 Best Practices for Creating Engaging Marketing Emails”

Importance Of Data Append Services

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Companies depend on their databases for all sorts of tasks, from managerial to operational. A large portion of these databases consist of client information which is valuable for the different departments to function efficiently. One of such departments that depend on client information as their lifeblood is marketing. There are many ways to market products or services, but with advances in technology, companies have been keeping pace to survive competition. Continue reading “Importance Of Data Append Services”

Use Of Email Appending Services To Add Email Addresses To Your Customer Lists

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Many company owners and entrepreneurs still don’t know that there is a way to locate upwards of 25-30% of the email addresses for customer records that for some reason are missing emails. I am sure we can all agree that staying in touch with your customers by using email is the easiest and simplest way to communicate with them. But, if you don’t have an email address, what do you do then? Mail a letter or a postcard just to that Continue reading “Use Of Email Appending Services To Add Email Addresses To Your Customer Lists”

Data Appending Services – How Business Can Benefit From It

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The word appending means to add something. So you can guess what data appending means.

Now let’s see the business point of view. Continue reading “Data Appending Services – How Business Can Benefit From It”

Understanding Email and Data Appends, for Marketing

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Marketing professionals often ask me about email and data appends.  Both can help grow new email subscribers and improve the information about existing ones. In this article, I’ll describe how email and data appends work, and how they can improve your email marketing campaigns. Continue reading “Understanding Email and Data Appends, for Marketing”

Learn How Email Appending Services Can Save You Money On Marketing

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Email appending services are the fastest way to get the email addresses of your current clients. A company will take the name and postal address of your clients and run it against a system that can obtain their email. This type of marketing can help you save on marketing costs so you are not constantly mailing to your customers. All of the customers have opted in to receive information and this helps to maximize the accuracy of the information. Continue reading “Learn How Email Appending Services Can Save You Money On Marketing”

How to Upgrade Email Marketing Efforts With Email Append

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Email Append is a practice that allows business owners and marketers to reach more potential customers with accurate and deliverable emails, resulting in a successful and cost-effective email marketing campaign. Continue reading “How to Upgrade Email Marketing Efforts With Email Append”

Email Appending Services and Its Benefits in B-To-B Marketing

email-appending.jpgAs per the predictions of Forrester Research, $2.5 billion dollars will be spent on creating, promoting and analyzing email marketing campaigns. From this, we can understand the importance of email in B-to-B marketing, as it remains as the preferred channel for most of the business communications. The most precious commodity in this B-to-B marketing is email because it is an immediate and direct way to communicate with the customer. Continue reading “Email Appending Services and Its Benefits in B-To-B Marketing”