4 E-mail Appending Best Practices

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If you’ve been in the e-mail marketing space for a while, you’ve no doubt heard numerous debates on using e-mail appends to grow your list. If you’re just entering the space and wondering what I’m talking about, it involves adding a missing e-mail address to a customer record in your database, which typically is done through a third-party provider. Continue reading “4 E-mail Appending Best Practices”